The Public Relations Boot Camp on How to Effectively Promote the Recording Artist Brand, Attorney Ricky Anderson
$198.00Course Length: 12 Weeks Course Hours: 16 ________________________________________________________________________ Course Overview Public relations has changed with the evolution of computers and the speed with which information can spread. However, the need for public relations to be clear, concise, and accurate while being completely appropriate for the situation has not changed. Build your passion for entertainment by developing you public relations skills, so you can do what you love-develop and enrich the entertainment industry across the globe. In this e-learning course, you will learn how to determine the type of information required to approach PR strategically, create compelling releases, and effectively manage your media relations.How to Overcome Objections to Nail the Deal in Entertainment Law, Attorney Ricky Anderson
$99.00Course Length: 4 Weeks Course Hours: 8 ________________________________________________________________________ Course Overview If you are like most sales professionals in the entertainment industry, you are always looking for ways to overcome customer objections and close the sale. This course will help you to work through objectives effectively. We will help you plan and prepare for objections so that you can address customer concerns, reduce the number of objections you encounter, and improve your averages at closing sales.Creating, Building and Managing the Artist Brand and How to Pitch to Corporate America, Attorney Ricky Anderson
$198.00Course Length: 12 Weeks Course Hours: 16 ________________________________________________________________________ Course Overview Your brand is the vehicle that propels your product or service into your customers’ lives and their hearts. What does your brand say about you? A good brand is much more than an attractive image combined with some witty type. Your brand must reflect the heart and soul of your product, and offer a promise that you can live up to. This e-learning course will get you started on the road to creating a perfect brand.Digital Modern Marketing Social Media and Artist Representation, Attorney Ricky Anderson
$198.00Course Length: 12 Weeks Course Hours: 16 ________________________________________________________________________ Course Overview Social media remains an evolving aspect of our daily lives in addition to being a part of our businesses. This e-learning course is designed for people who have some familiarity with social media already. Participants will learn to develop a social media marketing plan as a part of their overall marketing strategy, determine who should be on their team, and choose how they will measure what is taking place. In addition, we will explore some of the major social media sites and look at how specialty sites and social media management tools can take their social media marketing to the next level.How to Handle Public Speaking Under Pressure in the Entertainment Law Field, Attorney Ricky Anderson
$198.00Course Length: 12 Weeks Course Hours: 16 ________________________________________________________________________ Course Overview If you are a new speaker who feels nervous about the task at hand, or an experienced speaker who wants to learn more about being put on the spot, then this e-learning course is just for you.This course has been designed for those in positions where they must speak in front of audiences that are hostile or demanding. This material is also suitable for those who are relatively new speakers who want some encouragement to speak up in meetings or who want some training before they begin making presentations on behalf of their organization or business. It focuses on speaking under pressure, which means being able to quickly organize your thoughts and being able to convey them meaningfully to your audience.What are the Benefits of a Winning Proposal in an Recording Artist Promotion? Attorney Ricky Anderson
$99.00Course Length: 4 Weeks Course Hours: 8 ________________________________________________________________________ Course Overview This e-learning course will help you develop the skills necessary to create successful proposals for the entertainment industry by focusing on types of proposals, sources of funding, and how to write proposals that will meet the stated requirements. You will also learn about the all-important element of relationships and how to build and maintain them in a funding relationship.How to Achieve Maximum Performance in Agreements through Effective Marketing and Sales, Attorney Ricky Anderson
$99.00Course Length: 4 Weeks Course Hours: 8 ________________________________________________________________________ Course Overview A small marketing budget doesn’t mean you can’t meet your goals and business objectives in the entertainment industry. I have found that you just have to be more creative in your marketing tactics. This e-learning course will show you how to get maximum exposure at minimum cost. You will learn effective, low cost, and non-cost strategies to improve sales, develop your business image, and build your bottom line. This course will share some creative marketing tactics that will work for any budget.How to Build an Effective Communications Plan as a Solo Practitioner in Entertainment Law, Attorney Ricky Anderson
$198.00Course Length: 12 Weeks Course Hours: 16 ________________________________________________________________________ Course Overview Communications between a small business and its customers is a multi-lane highway. Navigate this highway successfully and you increase customer numbers and profits. Set out on this highway unaware, ill-prepared, or unconvinced of its importance, and you will lose ground to your competitors. This e-learning course is for beginners and those who have communications experience. You will learn communication skills and strategies that you can fine-tune so you can save effectively delegate, increase productivity, reduce stress, and create and maintain an enjoyable interactions in the entertainment industry.How to Understand and Negotiate Promotions for a Recording Artist, Attorney Ricky Anderson
$198.00Course Length: 12 Weeks Course Hours: 16 ________________________________________________________________________ Course Overview Negotiating is a fundamental fact of life. Whether you’re negotiating a big deal with lots of money on the table or trying to get your artist to agree to a reasonable contract, the principles are the same. The ability to negotiate successfully can make the difference between success and failure. With this in mind, this e-learning course will teach you to analyze the problem, prepare for a bargaining meeting, take control of your emotions, and foster a collaborative atmosphere during negotiations.