How Misreading Body Language can Ruin a Performance Negotiating Meeting, Attorney Ricky Anderson
$99.00Course Length: 4 Weeks Course Hours: 8 ________________________________________________________________________ Course Overview As an entertainment attorney, I have found that body language can make or break our efforts to establish long, trusting relationships. Paying attention to an individual's body language can improve our ability to assess a client’s true emotions and attitudes. Learning how to read unconscious nonverbal signals is an important piece of the sales cycle, failure to consider body language in sales you are leaving money on the table and losing sales. This e-learning course can help you make sure your body language is sending the right message.Effective Client Inventory Management and Understanding the Nuts and Bolts, Attorney Ricky Anderson
$99.00Course Length: 4 Weeks Course Hours: 8 ________________________________________________________________________ Course Overview Successful inventory management involves creating a purchasing plan to ensure that items are available when they are needed. It is important to keep track of existing inventory and its use, and competent inventory management seeks to control the costs associated with the inventory. This e-learning course will teach you how to effectively manage these items, which are collectively referred to as “inventory".Creating a Google AdWords Campaign and the Pay Per Click Artist Agreement, Attorney Ricky Anderson
$99.00Course Length: 4 Weeks Course Hours: 8 ________________________________________________________________________ Course Overview Many companies advertise with pay per click ads. This e-learning course focuses on the largest machine available: Google AdWords. In this course, participants will learn how Google AdWords work, what pay per click means, the importance of correctly setting an AdWord budget, how to select keywords and set up ad groups, how to design a compelling ad, and how to make adjustments to increase success.Why Basic Accounting Skills for the New Entertainment Lawyer is Important, Attorney Ricky Anderson
$99.00Course Length: 4 Weeks Course Hours: 8 ________________________________________________________________________ Course Overview Many of us flinch when we hear terms like depreciation, cash flow, balance sheet, and (worst of all!) budgets. However, these are all important concepts to understand if you're going to succeed in the entertainment industry, particularly as an entertainer or manager. This e-learning course will help you get started in the accounting world.Don’t Sweat it! How to Manage Stress as an Entertainment Lawyer, Attorney Ricky Anderson
$99.00Course Length: 4 Weeks Course Hours: 8 ________________________________________________________________________ Course Overview People around the world in the entertainment industry are experiencing job burnout and stress in epidemic proportions. Regardless of your position in the industry, most workers feel stressed out, insecure, and misunderstood in this fast- paced and very demanding line of work. Many people feel that the demands of the industry, combined with the demands of artist, touring, and home have become too much to handle. This e-learning course will give you some stress management techniques that you can apply right away to reduce stress in your life, and avoid burnout in the workplace.The Entertainment Lawyer’s Steps to Successful Networking, Attorney Ricky Anderson
$198.00Course Length: 12 Weeks Course Hours: 16 ________________________________________________________________________ Course Overview Research shows that over 80% of lawyers report that networking was an important component of their personal business development plan. In fact, research suggests that for lawyers networking is one of the top five reasons they become involved in bar activities. For most lawyers in the entertainment industry, networking is a foundational means of business development. While the term "networking" is well-known, effective networking is a foreign concept to many. In this e-learning course, you’ll learn the essential ingredients for business networking, including in-person, people-centered connections and online spaces such as LinkedIn.The Public Relations Boot Camp on How to Effectively Promote the Recording Artist Brand, Attorney Ricky Anderson
$198.00Course Length: 12 Weeks Course Hours: 16 ________________________________________________________________________ Course Overview Public relations has changed with the evolution of computers and the speed with which information can spread. However, the need for public relations to be clear, concise, and accurate while being completely appropriate for the situation has not changed. Build your passion for entertainment by developing you public relations skills, so you can do what you love-develop and enrich the entertainment industry across the globe. In this e-learning course, you will learn how to determine the type of information required to approach PR strategically, create compelling releases, and effectively manage your media relations.Essential Change Management Skills for Touring Agreements, Attorney Ricky Anderson
$99.00Course Length: 4 Weeks Course Hours: 8 ________________________________________________________________________ Course Overview Entertainment business professionals should enjoy the opportunities and excitement that change brings. However, sometimes it is harder to adjust to and lead to expressions of resistance and anger. As entertainment professionals, we can take concrete steps to make change more palatable by understanding people's hesitation, enlisting the help of others, setting up plans, and managing stressors. These steps can also ensure that desired changes are implemented successfully. This course will teach you how to manage change in a positive way, help you and others adapt to change much easier, and improve your chances of success in every situation.Digital Musical Selling and What it Means in Entertainment Law, Attorney Ricky Anderson
$99.00Course Length: 4 Weeks Course Hours: 8 ________________________________________________________________________ Course Overview In the entertainment industry, the sales industry keeps evolving, and if you are a sales person that means you need to keep growing too! Today’s successful salespeople in the industry focus on personal efficiency, delivering more to existing customers, and customer-focused selling. In this light, being an entertainment salesperson is an exciting and dynamic profession, and the new generation of sales professionals should be highly trained and well groomed, with the characteristics of honesty, trustworthiness, and competence. In this e-learning course, you will learn how to improve your ability to plan and deliver a professional sales presentation, and teach you skills and techniques that will help you to create a positive impression with the customer and advance the sale.
